What neuroscience says you should focus on instead

If you’re driving hard toward some goal right now, there’s a good chance that a common pitfall is awaiting you on the other side of the finish line.

But the good news is that you can avoid this, especially if you know how the brain mechanism behind this works.


How an unexpected trip to the ER helped me understand the mysterious process of holding the present

As my wife came abruptly to the stop sign, she already had her parents on the phone, telling them we’d shortly be at the ER.

I remember the conversation, but it was distant, like hearing her describe my symptoms from somewhere else.

Just a few minutes before, I had been…

But please give them a try when no one else is around

It’s no secret that we’ve all dealt with massive amounts of stress this year.

Usually, an article like this will move to a list of examples to drive home what has made us stressed out, lending credibility to the statement above, and also setting up a nice segue into the…

Why the future may be more about hormonal therapies rather than raw cognitive power

As a kid, I would often let my mind wander, dreaming of the amazing things that we’d one day be able to accomplish as human beings.

I can’t remember who told me this, but someone, somewhere mentioned that we only use 10% of our brains at any given moment.


Why the power of the present isn’t just a trope

By now, is there anyone that hasn’t heard that meditation is the answer to all of our problems?

It seems like meditation, in some form or another, is the new everything.

But why is this? What’s the essence of the practice that keeps us so engaged these days?

I must…

Why we need instability along with equilibrium to reach our goals

You’ve no doubt heard the famous cultural quote that has been misattributed to Einstein. The whole business about insanity and doing the same things.

I bet you didn’t know that it’s also been misattributed to a bunch of other people and organizations.

According to the fact-checking site quoteinvesigator.com,

And explode your potential

The desire to improve is human. Whether it’s an evolutionary drive, or a spiritual impulse, or some combination of both, the process of improvement is one that cannot be escaped.

Indeed improvement is a skill for survival. But just surviving isn’t living your best life. We all want to thrive…

Encouragement is the ultimate humaneness

Over the last ten years, we’ve had many cantankerous customers. These are the kind that will send multiple emails in a short amount of time, demanding a refund, or pointing out some small error on your website. They are generally nit-picky and might say things that hurt your feelings.


You can’t scale until you know where to look

Our small company had been on the market for only about six months, yet we were doing business with large companies and already shipping to a few foreign markets.

We decided to visit with a business consultant that had expertise in the area of scaling small businesses. We wanted to…

Please don’t buy into failure-ism. Train for strikes not gutter balls.

If you’ve read anything on business in the last two decades, there’s a good chance you’ve heard that failure is significant, something to be proud of, a badge of entrepreneurial prowess.

Ostensibly, the more you fail, you are somehow more successful.

This approach is undoubtedly accurate to a point.

I agree that failure is a needed part of the process of success, only that we may have emphasized the wrong thing.


Nate Rutan

Entrepreneur // Software Engineer // Great Dane Enthusiast // Graduate of Fuller Seminary // Speed Reader Of Slow Speed // Tinkerer // Mediocre Skier

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